Jesse Reed is originally from Youngstown, Ohio and attended the University of Cincinnati’s College of Design, Art, Architecture, and Planning. He previously worked as an associate partner under Michael Bierut at the New York office of Pentagram.
While at Pentagram, his clients included New York University, Hillary for America, Wildlife Conservation Society, Bobby Flay, Syracuse University, and Saks Fifth Avenue, among others.
Reed is also the co-founder of Standards Manual, an independent publishing imprint focusing on the preservation of graphic design history such as the NYCTA Graphics Standards Manual, and the NASA Graphics Standards Manual reissues.
Jesse has taught at the University of Cincinnati and Parsons New School for Design. His courses covered icon/symbol systems and branding development.